How to set-up/run Dynamic Remarketing for e-commerce in Google Ads?

Dynamic Remarketing for e-commerce in Google Ads
Sign in to Google Ads and navigate to ‘Campaigns’ in the menu.

Click on the 'plus' icon and select ‘New Campaign’.

Navigate to ‘Display Network’ and then click on ‘Sales’.
Select ‘Standard display campaign’ and click on continue.
· Choose your campaign name and a bid strategy, then set the amount for your budget as per your marketing requirements.
In the Audiences tab, click on Remarketing and select the correct remarketing list or choose the Google Ads’ optimized list as it’s an easier option.
Hit Done, then click on ‘Use a data feed for personalized ads’.
Choose the Business type that best represents your products or service. Retailers will have to connect their Google Merchant Center account.
To create a new ad, click on the ‘plus button’, navigate to ‘new ad’ and select ‘create campaign’ to set up your fresh ad.

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